Do you know what the most important factor in SEO is? It's not:
- Title tags
- Keyword placement and density
Backlinks To Your Affiliate Website
Especially important in the search engine ranking algorithms are high quality one way links to your site. This means that another site is linking to you without asking you top link to them in return.
You should still continue to trade links with other relevant websites, but do it at a steady, slow pace.
Meanwhile, the one way links are much more powerful in getting your site ranked higher in the search engines.
How do I get a link to my site without having to link back?
I'm going to show you a few easy methods you can use right now to get the one way backlinks:
- Social bookmarking
- Article submission
- Forum signatures
- "Link bait" (see :"What Is Link Bait And How Do I Create It?")
- Blog posts on your own blog
- Comments on other people's blogs
Now, let's take a peek at each method I mentioned for obtaining quality, one way links.
Places like Digg, Stumble Upon, and Technorati allow you to submit "stories" for bookmarking as well as getting them in front of other eyeballs. Here you can use anchor text as well as providing a keyword rich description of your content.
A word of caution. Use these with the utmost respect. Don't go in there and simply spam these sites with every single page of your site and every insignificant blog post you ever make. Only submit quality content. Remember, this is a social media, have respect for your peers.
Every article you write should be submitted to some of the highest ranking article directories. Just make sure you write useful articles otherwise they may just get deleted by some or your reputation as an "expert" will suffer.
You usually can't use anchor text here but your raw links are, just the same, high quality one way links to your affiliate website. Remember to put your articles in your blog as well.
Find a couple of forums you like that are related to your industry and create a signature that links back to your affiliate website(s) using compelling anchor text that is also relevant to your keywords.
Each time you post, BAM... a one way link. Again, as with any social medium, have respect. Don't just post for the sake of posting. Contribute useful information in forums, your reputation depends on it.
This just means that you want to create great content that people just automatically want to link to. Link bait can be in the form of:
- Articles (you want people to use your articles on their websites or blogs)
- Blog posts
- Web pages. The more content filled your site is, the easier it will be to get backlinks. Not to mention, it will make people want to stay, subscribe, come back.
Every time you post to your blog you need to link back to relevant content on your site. Not necessarily the home page but whichever page applies. In Blogger, you'll add it in the "link" field as well as linking back to your site with relevant text within the post.
Again, don't stop reciprocal linking, it counts too. But make sure you make a solid effort to get as many one-way links as you can.